Anuj Mankar shares the secret to the Real Cricket™ success story
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Anuj Mankar shares the secret to the Real Cricket™ success story


Real Cricket™ The franchise has emerged as a dominant force in India’s mobile gaming landscape, with over 350 million downloads and consistently ranking among the top sports simulation games on mobile. To know the strategies behind its rise, we spoke to Anuj Mankar, CEO and Founder of Nautilus Mobile at JetSynthesys, the company behind the game. Real Cricket™ Event.

Mobile cricket gaming has progressed tremendously under Mankar’s leadership and he has also played a key role in shaping India’s massive mobile gaming market. Under his guidance, Real Cricket™ It has seen rapid growth in both its user base and engagement metrics.

Here are the key takeaways from our conversation:

  • Announcing Real Cricket™ Swipe

  • Real Cricket™It is a journey from a bedroom office to the huge office of today.

  • The game’s evolving monetization model.

  • The impact of partnerships with Indian Premier League (IPL) teams on both monetisation and user engagement.

  • Key tools and technologies used to build the franchise, including switching to Unity for 3D game development.

  • Strategies for maintaining high levels of audience engagement in sports simulation games that appeal to both hardcore and casual gamers.

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