Condé Nast ties up with OpenAI

Condé Nast and OpenAI have struck a multi-year deal that will allow the AI ​​giant to use content from the media giant’s catalog of properties – including The New Yorker, Vogue, Vanity Fair, Bon Appétit, and yes, Wired. The deal will also allow OpenAI to bring stories to both of these outlets. ChatGPT and new SearchGPT prototype,

“It’s critical that we meet audiences where they are and ensure appropriate credit and compensation for the use of our intellectual property while also embracing new technologies,” Condé Nast CEO Roger Lynch wrote in a company-wide email. Lynch pointed to the ongoing upheaval within the publishing industry when discussing the deal, saying technology companies have made it harder for publishers to make money, most recently by changing traditional search.

“Our partnership with OpenAI offsets some of that revenue, helping us continue to protect and invest in our journalism and creative endeavors,” he wrote.

To slaughter Testified before Congress Earlier this year, he spoke out in favor of licensing when talking about how AI companies like OpenAI train their models. He has also previously been a vocal opponent of AI companies using content without permission, calling said data “stolen goods.” As reported by WIRED earlier this year Web-scraping practices Against AI search engine startup Perplexity, Condé Nast sent a cease and desist letter demanding that the company stop using its content.

The specific terms of the partnership have not been disclosed. OpenAI declined to comment on the terms of the deal.

“The growing encroachment of AI on journalism is a significant concern for our NewsGuild of New York members. We expect Condé management to be transparent with us about how this technology will be used and what impact it may have on our work,” says Susan DeCarava, president of the NewsGuild of New York, which represents Condé Nast’s editorial staff. “We are seeking additional details on Condé’s OpenAI deal to ensure our members’ rights are protected.”

As OpenAI noted in a blog post announcing the deal, this isn’t the first media company teaming up with a generative AI company. The Atlantic, Axel Springerand Time have already struck deals, as well as platforms like Reddit and Automattic, which owns WordPress.com and Tumblr. Most major AI companies have traditionally collected training data by scraping the internet without licensing copyrighted material. As a result Wave of lawsuits Those against the companies, including other news outlets like The New York Times, argue that the practice is unfair — and now, there’s an ever-growing wave of publishers choosing to collaborate with AI’s biggest players.

Digital publishers depend on search engines and other platforms to attract readers to their stories. Changes to the algorithms that govern Google Search or Facebook’s feed can make or break media companies. As Google and other search engines carry beyond As traditional search and generative AI incorporate news summaries and other AI products into their offerings — and as generative AI companies like OpenAI introduce their own search products — news outlets face a a tough choiceIf they don’t allow these companies to scrape data, their work will become harder to find on the internet.

This is a developing story. Check back for updates.